since 1903 the valobra family of genova, italy have produced exceptional bathing soaps. today the house of valobra hand picks natural ingredients and fortifies each bar with vitamins. the ancestry of good soap making still exists today as the valobra soap masters season each bar for 6 months and hard mill them several times for long use and luxurious bathing pleasure. scent of flowers from the fields are joined with lecithin, vitamin e, and wheat germ oil to protect all skin types. in cold weather there is no better soap than soft scented reseda.