FREECITY, was created in 2001, inspired by ice breakers, exploders, liberators, and mother nature. Bringing the energy, they infuse each garment with innocence and simplicity, almost like, “I could make that too.” They design garments that people keep, that hold sentiment and personal memory in this journey of life.
They use local factories with custom-developed materials, fabrications, washes, and dyes. Prints are hand-thrown, using hand-mixed paint with on-screen mixed gradients - made one by one, in small batches, as this is the only way they can be made. Each one is perfectly imperfect. The final hand, customized detailing, and final home wash are all completed in the FREECITY workshop in Hollywood, CA. The making of it…is the BEING of it. Not knowing how to make something and then finding a way to make it is the challenge and the gift of FREECITY.